Operational Efficiency & The Cost of Living Debate

In the dynamic and competitive landscape of property management, operational efficiency is not just a buzzword—it’s a strategic necessity. In fact, a recent National Multifamily Housing Council (NMHC) article stated, “Over the last few years, we have seen the devastating impact of a poorly regulated housing market on people’s livelihoods, as already unaffordable rental prices outpace wage growth.” This trend places an undue financial burden on residents, urging property management companies to explore ways to lower operating costs and implement technologies that can mitigate these challenges. By leveraging technology, automation and resident rewards programs, PMCs can streamline processes, reduce costs, increase resident satisfaction and identify risks. 

How Increased Operational Efficiency Can Offset Residents’ Financial Burden

High development and financing costs are intrinsic to constructing new multifamily housing communities. These costs, coupled with operating expenses, are often transferred to residents in the form of increased rent prices in order to make these new community projects financially viable. Unfortunately, this results in rent prices becoming less and less affordable for residents. However, by implementing technologies that enhance operational efficiency, PMCs can reduce their operating expenses. This crucial reduction enables a lower break-even point for rent prices, thus helping to alleviate the financial load on residents and making housing more affordable. 

Strategies for Improving Operational Efficiency and Lowering the Cost of Living

In an industry plagued by staffing shortages, it is vital for property management companies to leverage technology and automation to streamline processes. These tools ensure smoother, more efficient operations with lower overhead costs, even with a leaner team. As such, adopting a centralized payment platform like Domuso allows for digitally certified payment options and a comprehensive view of property performance across your entire portfolio. This centralization aids in making informed decisions, optimizing payment strategies, and identifying potential security risks. Moreover, a well-designed resident rewards program not only bolsters cash flow but also boosts resident satisfaction and retention. By offering rewards for positive behaviors such as on-time rent payments, automatic payments, and referrals, owners and operators can incentivize residents to engage in these behaviors, optimizing collection efforts and retention rates. 

How the Cost of Living Impacts the Rate of Fraud in Multifamily Properties

As the cost of living continues to rise and residents experience increased financial strain, the multifamily industry has noticed an increase in the rate of fraud. More specifically, a recent NMHC survey revealed a worrying trend: 84.3% of respondents noticed a surge in applicants falsifying income documentation to cope with financial pressures. The financial impact of fraud on multifamily housing communities can be significant, from lost revenue to the time and effort required to handle disputes. Utilizing Domuso’s payment platform can shield PMCs from these risks with 100% chargeback protection on certified transactions, safeguarding against financial losses from fraud.

The Future of Operational Efficiency & The Cost of Living

Looking forward, the balance between operational costs and cost of living will increasingly rely on technological solutions. Advanced reporting and analytics empower PMCs to refine payment processes and reduce risks, including fraud. Moreover, implementing a resident rewards program not only enhances resident satisfaction and retention but also boosts the PMC’s net operating income by promoting positive resident behaviors that optimize cash flow. This strategic approach not only addresses the immediate financial challenges faced by residents but also sets a new standard in the property management industry, emphasizing the importance of technology in building sustainable, resident-friendly communities.

In an era where efficiency translates to resident satisfaction and operational success, Domuso is leading the revolution in property management through innovative technology solutions. By enhancing operational efficiency, PMCs can reduce costs, improve resident experiences, and set new benchmarks in the industry, ensuring that they not only survive but thrive in today’s challenging economic landscape.

If you’d like to learn more about Domuso’s rent payment platform, Payment Insights dashboard and residents rewards program, fill out our demo request form today to schedule some time with our team!


Domuso is driving digital transformation for the multifamily industry with an advanced platform to manage payments and communication throughout the entire resident lifecycle. Domuso captures 100% of a property’s receivables electronically while giving residents the flexibility to access multiple payment methods from any mobile device.

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